The innovative technologies of the Zapt Platform use the precise location of fans to enable a new generation of apps and web apps that infer their individual needs, notifying and displaying content, information and personalized offers on the first screen, without clicks!
With the resources of the Zapt Platform, it is possible to make available in just 3 (three) months:
Ultra interactive maps: in 2D or 3D, multi-language, encompassing all floors and sectors, including the surroundings and parking lots, with seats, bars, service stations, facilities and other services of the stadium precisely geolocated and easy to update.
Flexible searches with a face-to-face focus: search by sector, seat, products, bars and nearby restrooms, can be done by text or voice in natural speech (Ex.: “where can I find the orange sector?”, “the nearest restroom?”, “where is there something to eat? ?”), generating a carousel of results sorted by fan proximity, instantly displayed on the map
"Private Waze": map routes assisted by different “outdoor/indoor” maps, with “turn-by-turn” guidance to any desired space and using physical signage as a reference (e.g. “go straight ahead to entrance A1”, “turn at aisle 3”, …)
universal accessibility: differentiated routes for wheelchair users, distinction of accessible restrooms, voice searches and audio guidance offer assistance to people with special needs, an essential requirement for a modern entertainment center.
Proximity Marketing: Lock screen notifications with information, suggestions and offers based on the physical context of the fan – received when entering or leaving a sector. 100% GDPR compliant.
Find friends/family: possibility to share the location with people who receive a route to your friend or family member.
“I want to buy/I need help”: share the location with signs of interest, for sales professionals or security closer.
Gamification with geolocation “Pokemon Go Indoor”: in club exhibitions and museums, they engage visitors in games of “coupon or mascot collection” on maps, entertaining and promoting visitation to all sectors of the stadium open to visitors.
Functionalities "aware of the context” (indoor location) that open a new level in digital assistance to a large audience, especially with the advent of 5G technology:
Simplified update with autonomy: portal for operators of the stadium itself to update their maps, points of interest, alerts by proximity, guided tours and routes, among others, with the release of new versions for all channels, with one click.
Same Solution in Multiple Channels: maps accessible as a web app from customized QR Codes, pluggable to the official stadium app via SDK, embeddable in totems and/or websites – automatically adapting to any screen size and type of interaction.
Zapt Tech's ultra-interactive maps adapt to any totem model. When viewing a route on the totem pole, fans receive a QR Code that allows them to capture the route on a web app for immediate assistance in navigating to their seat, bar, parking space, security or any desired destination.
| Maps | Positioning | |
|---|---|---|
| Ultra interactive maps encompassing the surroundings, all floors with an internal view and the grandstand, contemplating points of interest and routes. |  | |
| Ultra flexible search by seats, cabins, bars, restrooms and service stations, indexed by category and Tags, using text or voice. | | |
| Carousel search results of cards instantly georeferenced on the map. | | |
| QR Codes and/or totems routes to desired destinations, with preview including automatic transition between floors and accessibility options. | | |
| Easy-to-update maps with autonomy, one-click release for access via QR Codes, apps via SDK, totems of various sizes and website. | | |
| Maps as a management platform, allowing the spatial visualization of indicators linked to spaces (eg visitation, number of incidents, etc.) | | |
| Fan positioning (“blue-dot”) via exclusive Zapt Tech inertial technology, which does not require beacon infrastructure. | | |
| Top-of-the-line blue-dot positioning with beacon infrastructure, recognized via iOS and Android app (white-label and SDK apps available). | | |
| “Pokemon go indoor” style gamification, with hunting for pets, coupons or objects on the maps, to entertain and engage the audience in the app. | | |
| Offers by proximity, with alerts and promotions sent as the fan enters certain sectors. | | |
| Introductory guided tours of the museum and stadium complex, with universal accessibility (audioguide, text and map) | | |
| Location Intelligence: Fan movement statistics via heat maps and other analytical indicators. | | |
| Among dozens of other new features… | ... | ... |
To get the most bang for your buck from innovative indoor location technologies, also check out Zapt Tech's advanced solutions.
Zapt Tech has the 1st Brazilian app 100% capable of guiding the visually impaired with audio description of the surrounding environment, obstacle alerts and completely accessible interaction!
Monitor the safety, hygiene team and employees in real time, making processes more effective and improving customer service.
Contact us to find out how Zapt Tech can benefit your business
São Paulo – (11) 3090 2841
Belo Horizonte - (31) 3181 0708
WhatsApp – (11) 94336-8326
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