Indoor Positioning

The complete real-time location services platform!

Features made possible by the Zapt Platform

To learn more about IPS technology, download our Indoor Positioning Guide!

Indoor Positioning (Blue-Dot)

Our IPS technology (the “Indoor GPS”) provides real-time location in covered spaces with high performance, stability and accuracy of 3 meters, enough to display complementary information about what is in view of the customer, without clicks!

Leisure and Tourist Maps (Walking Maps)

Bring underused architectural plans and prints to life by turning them into useful, interactive maps. Our positioning and navigation technology works on playful, illustrated and tourist maps, optimized to engage pedestrians during their shopping and business, tourism or leisure visits.

Proximity Marketing (Geofencing)

Provide promotions, offers and relevant information that change as you browse the site sections.

Tracking of People and Assets

Monitor the location of equipment to prevent loss and theft. Optimize your staff's time with the location of assets in real time. Take inventory quickly!
Increase your employees' safety and productivity with location monitoring.

Interactive Totems

Make interactive totems available with the Route Preview service, integrated and sharing the same app updates.

Rich in Resources…

Automatic map change (indoor-outdoor and between floors); multi-language; multi-location (the same app serves several physical locations or events); multi-beacons (beacons, WiFi, GPS); online and offline operation; etc.

Flexibility for Availability

All these resources can be made available in an app with the client's identity/brand in white-label mode; or integrated into existing applications via SDK;

Indoor Navigation (Wayfinding)

Our navigation technology traces instant routes from the current location to selected destinations, guiding with high usability: by text and voice, integrated with physical signage, with rotatable maps and in perspective, by multiple floors, among other top-of-the-line features .

Guided Tour (Waypoint Navigation)

Establish pre-defined routes with multiple stops and audio guidance, to guide customers through highlights, tourist itineraries, correlated purchases (eg ingredients for recipes), among others. Our “Audio Guide” technology turns devices into real tour guides or shopping assistants.

Voice Assistance (Voice Assistant)

Search for products, services, attractions, stores and spaces speaking naturally. Receive information and guidance via text and audio.

Analytical Visitation Data (Big-Data)

Zapt Tech's WiFi and Bluetooth-based people tracking technologies collect visitor flows even for app “non-users”, generating valuable statistics and heatmaps for improving layouts and monitoring promotional campaigns.

Cards, Categories and Tags

Register information cards for Points of Interest and organize them into categories, using different tags to cover the most diverse forms of search used by customers, by voice or typing.

Location Based Services

Knowing the precise location of customers in a physical location enables a wide range of potential services that were previously unfeasible, such as “sending offers at the right time and place”, “segmentation of profiles according to visitation routes”, “transactions without clicks, by mere proximity” , “playful experiences such as augmented reality in the 'Pokémon Go Indoor' style”, among others. Consult Zapt to develop bespoke location-based services!


Indoor Positioning System (IPS)

Flexible Positioning Algorithms in Covered Locations

GPS-based signals and locators do not work in covered locations. Either because of the complete absence of a signal, or because of poor accuracy.

Even supported by present WiFi signals and carrier antennas, conventional GPS-based navigators such as Google Maps, Apple Maps or Waze present instability and gross accuracy errors in covered locations, in some cases reaching up to 30 meters.

As if that weren't enough, they operate on the same maps designed for motor vehicles, unsuitable for visitors and pedestrians.

You have arrived at your destination. Will be?

Zapt Tech's technology finishes what GPS navigators just begin… After all, your final destination is not the street, in the vicinity of the address of a destination place. But a seat in one of the auditoriums of a hotel, a meeting room in one of the buildings of a corporate headquarters or a piece of equipment inside a factory.

To correct this limitation of current locators, Zapt Tech has developed flexible algorithms and configuration models, which enable an accuracy of up to 2 x 2 meters in any enclosed space.

With this level of quality, users of Zapt Tech-configured locations can locate themselves, obtain instant information about products and services “in front of you” and, upon selection, be guided along the shortest path to any service or product point of interest, including between buildings and floors.

And all this on humanized maps, suitable for pedestrians.


Digital Services by Proximity

Physical businesses that depend on a large flow of people can provide digital services on-site with next generation usability. When they become aware of the location and movement of their customers and employees, they can offer text/voice searches with results ordered by proximity and routes on illustrated maps; interface automatically adapted to the user's context (close offers, complementary information about what's ahead, …); audio guide for itineraries and planned visits, guided by voice; among other innovations based on transactions by mere proximity.

But that's not all: on the managerial side of the business, the awareness of your customers' physical context, in real time, enables a range of improvements in processes, such as monitoring contacts and agglomerations to prevent contagion; flow analysis, peaks and dead zones down to the level of each section/sector/gondola; improvements in logistics and security in general.

Playful and Humanized Maps

Positioning Solution in Open Places on Tourist and Humanized Maps.

In complex open spaces, with a large number of services, points of interest and pedestrian flow, Zapt Tech's algorithms also stand out: the same services typical of GPS navigators can be provided on humanized or tourist maps, especially suitable for exploring the foot.

And there's no need to make new maps… Zapt Tech brings any existing map to life.


frequently asked questions

Got it. But in How Long Can I Release Guidance and Proximity Services?

Typical setup time for transforming conventional locations to smart locations varies between a few days, a few weeks, and at most a few months in the most complex scenarios, depending on the following factors:

  • Fully open location (eg zoos, amusement or exhibition parks, tourist sectors): between 10 to 30 days, typically, depending on the size.
  • Fully covered location (e.g. indoor museums, hospitals, exhibition halls): between 10 to 30 days, typically, depending on the number of floors and total square meters to be covered.
  • Hybrid location (Ex.: resorts, university campus): composed of an open map with the overview and several maps for the floors of the various buildings, these are the most complex places. But Zapt Tech's flexible algorithms make setups of this size possible in typically 20 to 60 days.

And how much would my investment be?

In addition to the initial setup, the final investment in a Zapt Tech solution may include costs for making maps, information cards and the app for orientation, location and proximity services. The final investment depends on the following factors:

  • Do I already have digital files with all the maps, in PNG, JPG, DWG or SVG format? If not, Zapt Tech's content creation area can create engaging and humanized maps.
  • Do I already have summary photos and content for all points of interest, promotions, etc.? It is an eminently internal work of the organization, but information existing on websites or digital files can be extracted by Zapt Tech to speed up its availability.

End-to-end solution: In any scenario, Zapt Tech guarantees the quality and preserves the location and proximity results over time, providing sensors in the necessary quantity according to each case, reviewing the configuration due to layout changes and even updating maps and cards, if desired. by the customer.

Contact us to find out how Zapt Tech can benefit your business

São Paulo – (11) 3090 2841

Belo Horizonte - (31) 3181 0708

WhatsApp – (11) 94336-8326
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